Here are five businesses in the Kootenays who tell a powerful brand story with Instagram images. Here’s how you can follow their lead and build a strong following with your best customers and fans on Instagram.
Here’s how to create a service landing page for your business that will rank high in Google's local search and bring you more customers
Here are seven articles I found this week that are worth reading over your morning coffee...
Blogging about America’s largest sporting event of the year seemed like as good reason as any to start a new feature: Seven articles worth reading. Each week (or so) I hope to highlight seven articles about media, design and, of course, branding
How your business can copy successful brands like Go Pro and turn customers into true fans by making them the hero.
Let your digital audience know that you are open by claiming your business with Google, Apple, Tripadvisor, Yelp and other popular online directories.
Great marketing is hard—it takes a combination of creativity and hard work. The best way to continually sharpen your skills is to follow other marketers and learn from what they do. Here are six marketers I have followed for some time and have learned from.
Could you pitch your business idea to someone you meet in an elevator from the time it takes to go one floor—30 seconds or less? I've included my elevator pitch for Branding Geek, and would love to hear yours.
The temptation for small business owners is to launch into a bunch of facts about your product. That would be a mistake. There's a better way.